University of Latvia launches a study on travel experiences of Latvian nationals living abroad

From 7th December 2020 to 7th January 2021 the University of Latvia, in collaboration with the Investment and Development Agency of Latvia (LIAA) is conducting a survey with the aim to identify the travel habits of Latvian nationals and their descendants when travelling to Latvia. The other aim is to analyse usage trends of tourist services before Covid-19 travel restrictions and also during the Covid-19 pandemic.

Although Covid-19 has halted travel and the current restrictions during the leadup to Christmas will force many to stay at home, researchers of this study invite you to take part in this survey and recall trips to Latvia and also allow yourself to dream about future trips.

Latvian nationals and their descendants are invited to take part if:

  • they are 18 years or older
  • have been living outside Latvia for more than one year (or were born outside Latvia)
  • have travelled to Latvia in the past three years.

We thank all who took part in the survey!

During the study, answers will be sought to the following questions: how often do Latvian nationals living abroad travel to Latvia, what is the purpose of travel, what places are visited in Latvia and which are the more popular tourist services, which information sources are most popular for obtaining information, how satisfied our fellow nationals are with their travel experience and others.

The research results will help national, regional and municipal tourist organisations and businesses to better understand the travel plans and needs of our nationals living abroad, assist them in improving and promoting what Latvia’s tourism sector has to offer, and will provide an opportunity to assess the contribution of this part of the tourist sector and its significance to the export of services.

The research results will be presented to all interested parties in second quarter of 2021.